We’re sorry not to be meeting up with you in person, but we hope you can join us for our spring 2021 edition of “Not a Symposium, but a Virtual Ad Law CLE Bonanza.” Combining the experience and thought leadership of one of the nation’s largest advertising law practices with key figures in advertising regulation, these three CLE-packed sessions are designed to educate and innovate. Topics will cover broad trends and anticipated developments, as well as industry-specific hurdles, highlights, and more.

Register today for any or all sessions!


Session #1: NAD at 50 Years: Regulation and Self-Regulation Over the Past 50 Years

Tuesday, April 13, 2021 | 12:00 p.m. – 1:00 p.m. ET

Advertising has undergone a significant evolution in the last 50 years – transitioning from the days of slogans to the present-day influencer and native campaigns. In this panel, we will take a look at how these developments have impacted advertising and claims substantiation since the inception of the BBB National Programs’ National Advertising Division (NAD). How does the NAD monitor and investigate claims and disputes, what are the accepted industry standards and practices, and how have NAD processes and procedures evolved in the digital age? Join us for a discussion with BBB National Programs’ executive vice president for policy and NAD attorneys and practitioners, who will take us down memory lane and give their thoughts on whether past truly is prologue.

Moderator

Shahin Rothermel, Counsel, Venable LLP

Speakers

Mary Engle, Executive Vice President, Policy, at BBB National Programs, Inc.

Laura Brett, Vice President, BBB National Programs, Inc.


Session #2: What Advertisers Need to Know About Privacy

Wednesday, April 14, 2021 | 12:00 p.m. – 1:30 p.m. ET

Data and privacy bills, laws, policies, and enforcement priorities are changing at an ever-increasing pace at all levels of government – local, state, federal, and international. It is difficult to keep up with them all, let alone to understand how they affect your company’s advertising and marketing activities. How are these changes and proposed changes likely to affect the advertising market in 2021?  What considerations should you be aware of? What will a new Democratic majority of FTC Commissioners focus on? This session will examine privacy developments and enforcement trends, and will focus on how to navigate key privacy concerns for advertisers in 2021.

Moderator

Reed Freeman, Partner, Venable LLP

Speaker

Lou Mastria, Executive Director, Digital Advertising Alliance


Session #3: FTC Enforcement Priorities in the New Administration

Thursday, April 15, 2021 | 2:00 p.m. – 3:00 p.m. ET

A new presidential administration means new FTC leadership. But what does new FTC leadership mean for advertisers? Acting Chairwoman Slaughter recently assumed the helm at a uniquely challenging time for the Commission, and she has chosen seasoned agency veterans for the interim front office who will help her determine where the FTC is headed. Join us for a virtual fireside chat with the FTC’s new acting director of the Bureau of Consumer Protection, Daniel Kaufman, for a discussion about what is different at the Commission under the new administration, and what remains the same.

Moderator

Len Gordon, Partner and Chair, Advertising and Marketing Group, Venable LLP

Speaker

Daniel Kaufman, Acting Director, Bureau of Consumer Protection, FTC


Can’t make one of the sessions? Register now, and you’ll receive the recording and slides following the presentation.

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Photo of Leonard L. Gordon Leonard L. Gordon

Len Gordon, chair of Venable’s Advertising and Marketing Group, is a skilled litigator who leverages his significant experience working for the Federal Trade Commission (FTC) to help protect his clients’ interests and guide their business activity. Len regularly represents companies and individuals in…

Len Gordon, chair of Venable’s Advertising and Marketing Group, is a skilled litigator who leverages his significant experience working for the Federal Trade Commission (FTC) to help protect his clients’ interests and guide their business activity. Len regularly represents companies and individuals in investigations and litigation with the FTC, state attorneys general, the Department of Justice (DOJ), and the Consumer Financial Protection Bureau (CFPB). Len also represents clients in business-to-business and class action litigation involving both consumer protection and antitrust issues. He also counsels clients on antitrust, advertising, and marketing compliance issues.

Photo of Shahin O. Rothermel Shahin O. Rothermel

Shahin Rothermel is an experienced counselor and defender who helps advertisers, retailers, merchants, and marketers advance their business goals while reducing legal and regulatory risks. Shahin provides clients with up-to-date, practical insights into the constantly evolving advertising, marketing, and e-commerce regulations, which allows…

Shahin Rothermel is an experienced counselor and defender who helps advertisers, retailers, merchants, and marketers advance their business goals while reducing legal and regulatory risks. Shahin provides clients with up-to-date, practical insights into the constantly evolving advertising, marketing, and e-commerce regulations, which allows her clients to make informed decisions. She has achieved successful resolutions, dismissals, and full walkaways in court, saving clients millions of dollars. She takes a pragmatic approach as a counselor, considering the implications of her advice for her clients’ marketing campaigns and their bottom lines.