Venable Chief of Staff Tara Sugiyama Potashnik draws from years of experience as a data privacy attorney to advocate for clients before the U.S. Congress, federal and state agencies, and state attorneys general. Tara works with professionals at the firm's highest levels, allowing her to seamlessly connect clients with the right talent to address their needs. As a leader in the firm's Technology and Innovation Group, she orchestrates teams that advocate on privacy, cybersecurity, and autonomous and connected mobility matters. Tara also manages crisis response situations and convenes multi-stakeholder initiatives to develop self-regulatory codes and programs.

Join us as we spotlight select chapters of Venable’s popular Advertising Law Tool Kit, which helps marketing teams navigate the legal risk of campaigns and promotions. Click here to download the entire Tool Kit, and tune in to the Ad Law Tool Kit Show podcast, to hear the authors of this chapter dive deeper into the issue of State Privacy Laws in this week’s episode.


State privacy laws continue to evolve rapidly, challenging businesses to keep pace. In 2023, new omnibus privacy laws went into effect in California, Colorado, Connecticut, Utah, and Virginia, while eight additional states enacted similar laws. Of the eight states with newly enacted laws, four have laws that will come into effect in 2024—Florida, Montana, Oregon, and Texas. Therefore, businesses should be prepared to comply with up to nine comprehensive state privacy laws in 2024, with more laws slated to come into force in 2025 and 2026.Continue Reading State Privacy Laws: An Excerpt from the Advertising Law Tool Kit

Editor’s Note: Today the CFPB published in the Federal Register details regarding an innovative program for testing online disclosures, and we have dedicated two blog posts written by fellow Venable attorneys to this subject.

Do you represent twenty-first century clients that offer consumer financial products or services?  Perhaps their offerings are available online and via mobile.  Or perhaps your clients have been around for decades and prefer traditional modes of conducting business but have begun to realize that they may need a makeover to be appealing to the Millennials.  Maybe they would like to be more agile, but have found that the disclosure requirements of various laws and regulations (e.g., Truth in Lending Act/Regulation Z, Electronic Funds Transfer Act/Regulation E, Gramm-Leach-Bliley Act/Regulation P) hamper their style and the delivery of their message.  As their attorney, what are your options?  In the past, you might have focused on counseling your clients on how to use the model forms found in those regulations for required disclosures.  Now you have a new option—advising and assisting them with the development of trial disclosures that comport with the Consumer Financial Protection Bureau’s (“CFPB”) newly finalized Policy to Encourage Trial Disclosure Programs (“Policy”).
Continue Reading Innovative Financial Disclosures