Today we’re excited to announce the launch of Venable’s Ad Law Tool Kit Show, a podcast that will help you and your organization identify and avoid potentially problematic advertising practices.

As hosts of the 12-episode show, we’ll interview our fellow Venable colleagues and examine the increasingly complex regulatory landscape that governs the promotion of goods and services—from negative option marketing to copyright protection and influencer endorsements.

Each week, we’ll bring the firm’s popular Advertising Law Tool Kit to life through the lens of current events. Listen to the trailer here.

Episode 1, “Product Safety and Recalls,” with Melissa Steinman and Erin Maus, will be available Tuesday, January 30. Join us over the coming weeks to hear:

  • Episode 2: “Marketing FDA-Regulated Products” with Todd Harrison       
  • Episode 3: “Negative Option and Continuity Marketing” is a conversation between the two of us
  • Episode 4: “Lead Generation” with Ari Rothman and Jonathan Pompan      .
  • Episode 5: “Surviving an FTC Investigation” with Roger Colaizzi and Alex Megaris          
  • Episode 6: “Mitigating Class Action Exposure” with Dan Silverman          
  • Episode 7: “Payment Processing” with Ellen Berge and Andrew Bigart     
  • Episode 8: “Social Media, Influencers, and Endorsements” with Melissa Steinman        
  • Episode 9: “Copyright Counseling and Protection” with Justin Pierce
  • Episode 10: “Website Accessibility” with Karel Mazanec and Nick Reiter 
  • Episode 11: “State Attorney General Investigations” with Alex Megaris    
  • Episode 12: “Telemarketing and Texting” with Ari Rothman          

If you have specific questions after listening to an episode, don’t hesitate to contact the Advertising and Marketing team, or any of our guests, to arrange a conversation.

You can also download the complete Tool Kit or bookmark the link to our e-book for quick access to these industry best practices.

And if you haven’t already, be sure to subscribe to this award-winning blog, and tune in to our comprehensive webinar series, where our team addresses current events and examines themes and issues important to advertising and marketing.

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Photo of Leonard L. Gordon Leonard L. Gordon

Len Gordon, chair of Venable’s Advertising and Marketing Group, is a skilled litigator who leverages his significant experience working for the Federal Trade Commission (FTC) to help protect his clients’ interests and guide their business activity. Len regularly represents companies and individuals in…

Len Gordon, chair of Venable’s Advertising and Marketing Group, is a skilled litigator who leverages his significant experience working for the Federal Trade Commission (FTC) to help protect his clients’ interests and guide their business activity. Len regularly represents companies and individuals in investigations and litigation with the FTC, state attorneys general, the Department of Justice (DOJ), and the Consumer Financial Protection Bureau (CFPB). Len also represents clients in business-to-business and class action litigation involving both consumer protection and antitrust issues. He also counsels clients on antitrust, advertising, and marketing compliance issues.

Photo of Shahin O. Rothermel Shahin O. Rothermel

Shahin Rothermel is an experienced counselor and defender who helps advertisers, retailers, merchants, and marketers advance their business goals while reducing legal and regulatory risks. Shahin provides clients with up-to-date, practical insights into the constantly evolving advertising, marketing, and e-commerce regulations, which allows…

Shahin Rothermel is an experienced counselor and defender who helps advertisers, retailers, merchants, and marketers advance their business goals while reducing legal and regulatory risks. Shahin provides clients with up-to-date, practical insights into the constantly evolving advertising, marketing, and e-commerce regulations, which allows her clients to make informed decisions. She has achieved successful resolutions, dismissals, and full walkaways in court, saving clients millions of dollars. She takes a pragmatic approach as a counselor, considering the implications of her advice for her clients’ marketing campaigns and their bottom lines.