Episode 11 of Venable’s Ad Law Tool Kit Show, Season 2,is now available. Listen to “Advertising Agreements” here, or search for it in your favorite podcast player.
The emergence of online, social media, and mobile advertising has made the outsourcing of marketing efforts important to many businesses. While this approach offers many benefits, businesses must ensure that their advertising agreements contain key provisions that will mitigate certain legal risks.
Venable partners Bret Siciliano and A.J. Zottola talk about how these agreements can go wrong, and some best practices that can help businesses avoid risk when outsourcing marketing campaigns.Continue Reading Listen to Venable’s Ad Law Tool Kit Show Podcast – “Advertising Agreements”